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There’s a million reasons why Lady Gaga‘s Haus Labs has captured the attention of beauty insiders.
While the cosmetics brand originally hit the market in 2019, launching with a kaleidoscope of shimmer shadows, a smudge-proof liquid eyeliner and punchy lipsticks, it recently underwent a major makeover.
The superstar not only renamed her company—Haus Labs by Lady Gaga—but she released entirely new products, upgraded the formulas and partnered with a different retailer (Sephora after previously being sold on Amazon).
As a fan of the House of Gucci star’s original makeup, her unexpected shake-up immediately piqued my interest. Plus, after the foundation, setting powder and lip lacquers went viral on TikTok, I knew I needed to put them to the test.